Content Marketing Executive (maternity cover)

Permanent contract

WORK LOCATION	Remote/London
Remote work	Possible
FoRM of Employment	Permanent contract
Employment type	Fixed term

We have an exciting opportunity for a driven Content Marketing Executive to join our dynamic team at Thomas Cook. This position is a fixed term contract (maternity cover), but offers immense potential for your career within our growing company.

The Content Marketing Executive oversees the content marketing function, overseeing the creation, planning, and execution of high-quality content across all channels. This role includes both the day to day management of the content team, editorial responsibilities for the team and hands on content creation.

What will your journey with us look like?

Content Calendar Management: Develop and maintain a content calendar, ensuring that all content is delivered on time, meets business objectives, and is aligned with marketing goals.
Content Strategy & Planning: Collaborate with the wider business to lead the development of content strategies that align with our overall marketing objectives and business goals.
Content Creation: Create a variety of content including blog posts, website copy, social media posts (including reels, stories) , SEM ads, email campaigns, product content..
SEO & Content Optimisation: Implement on-page SEO best practices to increase organic traffic. Conduct keyword research and optimize content for search engines, improving content ranking and visibility.
Social Media: Manage and optimize social media content (Facebook, TikTok, Instagram), working closely with the social media team to create engaging posts that drive traffic and interaction.
Audience Research: Stay up to date with industry trends, competitor activity, and customer feedback to ensure content resonates with the target audience and enhances brand positioning.

Wellbeing

For the well-being of body and mind...

AXA medical care partnership
Employee Assistance Program
Life Assurance

Time to learn

2 hours per week for self-development

Learning platform: Staff Skills Academy
In-house and external training

Flexibility and days off

Time off and flexibility to suit your life

Flexible working arrangements
Annual leave allowance + 8 UK Bank Holidays
Enhanced leave: parental, shared, and adoption

183

years on the market

in total

750

employees

around the world

50

markets

globally

What will you need to succeed?

Proven Experience: 4+ years of content marketing experience, with a good understanding of content strategy, SEO, and digital marketing best practice, and experience of overseeing a content function for rapidly growing business.
Content Creation: Strong writing, editing, and proofreading skills with evidence of written content across a variety of formats.
SEO Expertise: In-depth knowledge of SEO best practices, keyword research, and tools (Google Analytics, SEMrush, Ahrefs, etc.).
Content Management Systems: Experience with CMS platforms (ideally Magnolia) and social media tools such as HootSuite
Project Management: Strong organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
Creativity & Innovation: Creative thinker with a passion for producing engaging, high-quality content that resonates with audiences